MACH Alliance members Akeneo, Contentstack, Algolia, commercetools team up for Retail Technology Show 2025 exclusive

Four members of the MACH Alliance - Akeneo, Contentstack, Algolia, and commercetools - will co-exhibit exclusively at Retail Technology Show (RTS) 2025, making it the only UK trade show featuring all four of the tech providers, promoting the power of their combined solutions to enhance retailers’ composable commerce capabilities.

Taking place at its new home, ExCeL London, RTS 2025 is set to welcome 15,000 retail professionals through its doors, connecting them with 400+ technology providers across its two-day conference, events and exhibition programme (2nd and 3rd April). 

Matt Bradley, Event Director at RTS, says: “We are delighted to welcome Akeneo, Contentstack, Algolia, and commercetools to RTS 2025 - the only UK event where all four MACH partners will exhibit together. Their collaboration showcases the immense value of composable commerce in delivering exceptional product experiences and digital transformation for retailers and brands.”

Embracing RTS’ “Carnival of Retail” theme, the ‘Greatest eCommerce Show’ stand (booth N10) will feature a Big Top design, a barista bar and exclusive events. Visitors can enjoy a cocktail happy hour and live DJ set on day one, followed by a champagne reception on day two. Live product briefings and demonstrations will take place throughout both days. 

Additionally, Akeneo will host a fireside chat with Nuno Miller, Digital CTO at N Brown, sharing how digital product experiences are driving conversion, loyalty, and reducing returns At Jacamo, Simply Be & JD Williams on the Wonderous Stage on day one at 14:35.

commercetools will also host Simon Clarke, CIO at Clarks, in a keynote presentation detailing how the footwear retailer achieved seamless experiences at scale and a 19% conversion rate increase through composable commerce on the Spectacular Headline Stage on day two at 13:55.

2025 RTIH INNOVATION AWARDS

Composable commerce will be a key focus area at the 2025 RTIH Innovation Awards.

The awards. which will open for entries in March, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.