Flying Tiger Copenhagen loyalty scheme launching in Ireland this week as part of global roll-out

Flying Tiger Copenhagen is launching a new app and customer club across 21 stores in Ireland. 

This is part of a global roll-out aimed at gaining deeper shopper insights and enhanced customer experiences.

It went live on Wednesday and customers who sign up via the app will instantly receive discounts ranging from 10% to 20%, applicable to in-store purchases

Andre Filomeno, Senior Vice President for "Customer & Digital" at Flying Tiger Copenhagen, comments: "We have seen a successful launch of the app across the Nordics, Germany and England in 2024. The roll-out to Irish customers is the first market expansion of 2025, and we're delighted to introduce the app here, as Ireland holds significant importance for our business. This launch will enable shoppers in Ireland to access exclusive discounts and offers." 

The Flying Tiger Copenhagen Club is free to join and the app can be downloaded via the App Store and Google Play.

Meanwhile, over in Switzerland…

Flying TIger Copenhagen has opened a new store in Morges, Switzerland located between Geneva and Lusanne.

The store is unique in that it's the first one opened by the retailer with a full concept from scratch.

In a LinkedIn post, Rene Klemmensen, Retail Manager at Flying Tiger Copenhagen, said: "The store is super optimised with everything from Beststore, which is our tool that ensures optimal store operations with good and healthy routines, and which makes it much easier for the manager and staff to manage the location and which ultimately benefits our customers with a high standard and not least world class customer service which is our top priority."

He added: "But it doesn't stop there. From week six to week 21, we're doing a total roll-out in all stores in this country so that by summer we'll be ready with the strongest schwitz we've ever had and not least super optimised stores with full concept and Beststore in all stores. And hopefully also new stores on the map and I can reveal that there are already more on the way."

2025 RTIH INNOVATION AWARDS

Physical stores will be a key focus area at the 2025 RTIH Innovation Awards.

The awards. which will open for entries in March, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.