‘The power of collaboration and dedication’: Rituals goes live with Yoobic tech for 10,000 employees in European stores
Rituals has rolled out Yoobic’s mobile platform for frontline employees across its European stores.
In a LinkedIn post, Esther van Tienen, Sr. Manager Communications Retail at Rituals, said: “Today we go live with the app for all 10,000 employees in the stores in Europe. An app that supports them in their work and facilitates communication.”
“Super proud of my team and all the people who contributed to this. Without this integrated approach we would not be where we are today. Thank you Rituals for the opportunity to contribute to this great project and the journey together to reach this milestone. Let’s find out the next days how the app lands!”
Fabrice Haiat, CEO and Founder, Yoobic, added: “I couldn't be prouder of the countless individuals who poured their heart and soul into making this project a resounding success. It's a testament to the power of collaboration and dedication.”
He added: “Massive shoutout to Rituals for giving us this amazing opportunity to contribute to such a groundbreaking project. Together, we're embarking on an incredible journey, and this milestone is just the beginning of our adventure.”
“Now, let's buckle up and see how this incredible project soars over the next few days. Exciting times lie ahead, and I can't wait to witness the positive impact it will have on team's work and communication.”
Daniel Cuffley
Earlier this year, Yoobic announced the appointment of Daniel Cuffley as Senior Vice President – Sales, EMEA.
The firm’s platform is used by over 300 brands including Levi’s, Benetton, Ralph Lauren, Brooks Brothers, Lidl and Boots, with over 1.3 million frontline employees tapping its apps.
Cuffley has two decades of experience driving business development and sales growth for companies including Motorola, Medallia., Yahoo! and ThoughtSpot.
He previously served as VP EMEA at Starbust Data, and will use his expertise to identify and capitalise on growth opportunities for Yoobic across Europe, as the company looks to double the size of its customer reach in this key region.
“I’m a passionate believer in the power of engaging and motivating the frontline workforce to create positive change across businesses,” commented Cuffley.
“I’m delighted to join Yoobic who really understand the need to focus on optimising the last six feet of the customer journey, through frontline engagement, to transform the customer experience.”
“Across Europe, and the world, retailers and hospitality businesses that tap into the potential of their frontline employees and empower them to perform to their best will win the fight of organisational agility, resilience, and profitability and will be better placed to successfully navigate economic headwinds,” said Haiat.
"Yoobic is helping to ensure that organisations can effectively support, engage and train these vital employees — and Daniel’s appointment underscores our commitment to putting the talent and vision in place to support our European growth and better serve clients in the months – and indeed years - to come."
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