Sainsbury’s brings in Checkout.com as payments innovation partner
Checkout.com has been appointed by Sainsbury’s to simplify and modernise payment infrastructure across the grocery giant’s business.
New till-free technology is the first stage in a long-term partnership, aimed at creating more digital payment solutions for Sainsbury’s and improving its customer offering.
The new Checkout.com enabled SmartShop functionality, will allow customers to pay for their shopping via an app on their smartphones.
Underpinning the new functionality will be Checkout.com’s payments platform, enabling transactions through digital wallets such as Apple Pay and Google Pay.
This is live across Sainsbury’s SmartShop stores and will be rolled out to Argos and Habitat stores in the coming months.
Helen Hunter, Chief Technology Officer, Customer and Data, Sainsbury’s, says: “Our priority is providing our customers with a smooth and frictionless shopping experience.”
“We’re excited to roll-out this new capability, made possible by Checkout.com’s technology, as we redefine an omnichannel checkout experience for customers with SmartShop.
“Our strategic partnership with Checkout.com is an important part of our plan to simplify and modernise our payments infrastructure across Sainsbury’s.”
“We’re delighted to award them our supplier award for ‘One to Watch’ as a testament to their ability to go above and beyond. We look forward to evolving our omnichannel strategy, underpinned by their platform.”
The ProcessOut offering will also act as Sainsbury’s payment orchestration platform, directing all processing across the business.
Once fully implemented, this will allow Sainsbury’s to streamline its legacy systems, meaning it can see online orders in real-time, permitting better data driven decisions and insights, and more tailored offers and experiences for its customers.
Leela Srinivasan, Chief Marketing Officer at Checkout.com, says: “Winning the business of an iconic British retailer such as Sainsbury’s is a testament to the role we play in enabling businesses to thrive in the digital economy.”
“Our technology enables us to keep innovating with merchants to deliver new seamless checkout experiences for consumers and push the boundaries of omnichannel.”
“It’s also humbling to be recognised by our merchant with such an award based on our service. We look forward to a successful partnership with Sainsbury’s.”
Continue reading…