Oliver Sweeney announces Brightpearl partnership

Oliver Sweeney has opted for Brightpearl’s cloud-based retail operations platform.

“We have a long heritage of craftmanship; making things properly and delivering a truly excellent customer experience. Our partnership with Brightpearl enables us to cascade those brand values throughout our business and operating systems,” says Chris Webster, MD at Oliver Sweeney.

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“Most importantly Brightpearl’s system and automation enables us to control each step of the customer journey, build continuous improvement into our day to day activities and create a luxury online experience.”

He adds that the technology gives the retailer “fully automated processes across order management, accounting, inventory, warehousing and CRM. Most importantly the automation, SaaS approach and extensive API integration library gives us the flexibility to adapt and change as the business and industry evolves.”